OUR STORY

A distillery begun from first principles.

De Novo

From the beginning — de novo.

De Novo was founded in Belgrade in 2027 on a simple, stubborn idea: that a spirit should be built from the ground up, questioning every step. We are equal parts laboratory and cellar — measuring, distilling and refining until what remains is pure.

Our home is Belgrade, at the confluence of the Sava and the Danube, where soft artesian water and a long distilling heritage meet. From here we make the De Novo Collection: PRIMA vodka today; OPUS, BOTANICA and KOREN to come.

What we stand on

Three principles

01

Science

Every step measured, questioned and refined. We treat the still like a laboratory.

02

Heritage

Belgrade water and a long Serbian distilling tradition, carried forward.

03

Patience

We release when the spirit is ready — never before. Time is an ingredient.

Belgrade · Est. 2027

At the confluence of the Sava and the Danube, where soft water and old craft meet the new.

Begin with PRIMA.

The first expression of the De Novo Collection — seven times distilled, crystal-clear.