The Journal

2027-02-20 · De Novo

The Perfect De Novo Martini

Cold glass, good vermouth, and PRIMA. Our house serve, step by step.

The Perfect De Novo Martini

A martini is the truest test of a vodka. There is nowhere to hide.

The serve

  • Freeze the glass. Always.
  • 60ml PRIMA Signature, straight from the freezer.
  • 10ml dry vermouth.
  • Stir over clear ice for twenty seconds — no more.
  • Express a lemon twist, then discard it.

Strain into the frozen glass. What you want is silk and cold and clarity. PRIMA gives you all three.